Thoughts, Advice, & Observations

Over our years of experience in branding, marketing, and development matters, we have picked up knowledge and insights that (we think) are useful to our clients - whether in understanding how our services work, how to improve aspects of their brand positioning, or the best ways to approach projects. Take a read through - you might find it interesting or informative, or recognize why so many of our clients, are our clients.

pondSoup - WCAG2.1 and ADA website compliance and auditing

WCAG2.1 & ADA Website Compliance

Learn about if Title III, Section 504, or other Accessibility standards apply to your business’s website, how to find out if your website is ADA compliant, and solutions we offer to make it so.

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Event Website Design - pondSoup New York

Event Website Design

Events from non-profit fundraisers to music festivals can benefit from a microsite for promotion and ticket sales. Find out how a well-executed website can be an effective marketing tool for your next event.

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