Color influences how we perceive the world, emotions, and interactions in everyday life. From the vibrant red of a sunset to the calming blue of the sky, colors can evoke specific feelings and associations. Studying color psychology looks at the relationship between colors and our emotions, revealing how different hues can impact people’s moods and mindset. Let’s take a look at the emotional spectrum of colors and the feelings they can evoke.
Marketing Collateral is materiel created to arm your brand as you strive to grow your audience, promote programs, or drive sales. It can range from promo cards to catalogs, and be printed, digital, or exist in both formats. Marketing Collateral Design is the art of conceptualizing that materiel, and then creating those materials
You have a project, it needs to be executed perfectly. You don’t have much time, but you have a few leads from friends / colleagues / social media, and you need to make a decision. How do you choose the right design firm for your endeavor?